Hi, I am Sascha – Creative Director and Designer for UI/UX, Generative AI, and Branding.
Hi, I am Sascha – Creative Director and Designer for UI/UX, Generative AI, and Branding.
Hi, I am Sascha – Creative Director and Designer for UI/UX, Generative AI, and Branding.
METRO Unified Search Optimization
METRO Unified Search Optimization
METRO Unified Search Optimization
Improving User Experience by Removing Search Buckets


Problem & Objective
The previous search system required users to manually select a search bucket before entering a query, causing confusion, high abandonment rates, and inefficient navigation. The goal was to remove bucket selection and introduce a multi-channel search, ensuring users find relevant results without extra steps.

